Analytics Manager
EssenceMediaCom
Full-time
On-site
Singapore, Singapore
IT
Description
Position at EssenceMediaCom
About Media Futures Group:
The Media Futures Group (MFG) is a bespoke team within GroupM that delivers on our commitment to Google for a more strategic, creative and integrated media approach established to drive better business results.
About the role / Some of the things we’d like you to do:
- Lead the Analytics team and other stakeholders with analytics agendas impacting campaigns, measurement frameworks, and campaign optimization.
- Conduct thorough data analysis using various tools and software within MFG to provide insights and recommendations that align with client needs.
- Lead with internal stakeholders across disciplines and countries to understand client objectives, providing PoV and expertise in data and analytics while identifying opportunities for advanced analytics solutions.
- Formulate strategic recommendations with the team based on gathered insights, and support the delivery of reporting for clients.
- Continuously improve project performance and processes by collaborating with the team to develop new tools and solutions.
About yourself / Requirements:
- Bachelor's degree in a related quantitative field (e.g. Statistics, Business Analytics, Economics, Computer Science, etc.)
- 5-7 years of relevant work experience in data analysis; digital media experience desired
- Strong knowledge of measurement solutions and various data analysis tools and software (e.g., Excel, SQL, R, Python, Tableau).
Non-Negotiation: Excel, SQL must & experiments measurement on experiment - Is proficient in statistical principles and how they apply to tasks/work items.
- Excellent problem-solving skills and the ability to analyze complex data sets.
- Strong communication and interpersonal skills, with the ability to present data-driven insights to both technical and non-technical audiences.
- Ability to work independently and as part of a team, with strong collaboration skills.
- Demonstrated ability to manage multiple projects and prioritize tasks effectively.
- Passion for continuous learning and staying current with industry trends and best practices in analytics.
What you can expect from us:
- The MFG team is made up of the best-in-class integrated data and media experts from around the world. This convergence of expertise and excellence makes MFG the most progressive and exciting team in advertising and media. It’s important that we hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. As an MFG employee, we promise you a workplace that invests in your career, cares for you and is fun and engaging. We believe these factors create a workplace where you can be yourself and do amazing work.
More about GroupM
GroupM - GroupM leads and shapes media markets by delivering performance enhancing media products and services, powered by data and technology. Our global network agencies and businesses enable our people to work collaboratively across borders with the best in class, providing them the opportunity to accelerate their progress and development. We are not limited by teams or geographies; our scale and diverse range of clients lets us be more adventurous with our business and talent. We give our talent the space, support and tools to innovate and grow.
Discover more about GroupM at www.groupm.com
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Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupmworldwide
About GroupM Singapore
GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.
GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.